Victoria Thomson
EXPERTISE
I collaborate with SA Law's teams in St Albans and London to develop and implement marketing communications strategy.
I engineer SA Law's events and learning programmes, website content & strategy, social media and PR.
On the business development side, I focus on the strategic directon of the firm's services and products to differentiate our legal offering and demonstrate value-add to clients.
My team and I are dedicated to helping colleagues excel in client care, making sure the firm is on the pulse of the most important issues affecting home and work life so that our services always reflect the changing needs of modern businesses and families.
I am the guardian of the firm's voice online and during my time at SA Law I have won awards for managing SA Law's social media communities and for Excellence in Marketing Communication, been involved in several key capital projects including developing and launching several new websites, opening a new London office, and was integral to the firm’s re-brand and office move in 2014.
KEY EXPERIENCE
- Won the 2018 Law Society Excellence in Marketing & Communications Award, and was a Finalist in the 2018 Chartered Institute of Marketing Excellence Awards for the Best Content Marketing Campaign
- Representing the firm through key community initiatives such as sitting on the steering group of the St Albans Food & Drink Festival and the St Albans City of Expertise.
- Helping the firm raise over £20,000 through charitable projects and community initiatives.
- Playing an integral part in the firms re-brand and office move in August 2014.
IN GENERAL
- Joined SA Law in 2010.
- Mentored local Sixth Form students in the Dragon’s Apprentice Challenge for 4 consecutive years.
- Cycled 330-miles from Land’s End to St Albans with a team of SA Law colleagues over 4 days and raised over £11,000 for Keech Hospice Care.
- Founding member of SA Law's Equality, Diversity & Inclusion committee.
- Active member of SA Law's Wellbeing Team.