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SA Law are finalists for 4 prestigious awards

I am pleased to announce that our innovative marketing campaign, “The Reluctant Divorcee”, is a finalist for 4 different marketing awards.

Being shortlisted for a prestigious LAW SOCIETY EXCELLENCE AWARD and for 3 categories of the HERTFORDSHIRE DIGITAL AWARDS (HDA) recognises the innovation behind the Reluctant Divorcee campaign. It is the first time that a legal department has used stories based on real-life situations to find new clients and demonstrate their understanding of the challenges faced by them as they go through divorce.

The Reluctant Divorcee campaign is based on a fictional character, Dr Rebecca Green. Rebecca shares her emotional and physical journey through separation and divorce in an online blog. Her story is based on previous cases that the firm has handled and tackles many of the challenges faced by others in this situation and it contains invaluable legal advice and support.

Winners of the Hertfordshire Digital Awards will be announced on 21st September, 2017 at an awards dinner at Knebworth House, Hertfordshire. Winners of The Law Society Excellence Awards will be announced on 19th October at a black tie event at the Hilton Park Lane, London. 


If you would like more information or advice relating to this article or a Marketing & Business Development matter, please do not hesitate to contact Julie Gingell on 01727 798077.

© SA LAW 2018

Every care is taken in the preparation of our articles. However, no responsibility can be accepted to any person who acts on the basis of information contained in them alone. You are recommended to obtain specific advice in respect of individual cases.

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